6 Ways to Prevent Friction in Your Design

In user experience, friction is anything that prevents users from accomplishing their goals. Friction is a major problem because it leads to bouncing, reduces conversions, and frustrates users to the point of abandoning their tasks. In this article, you’ll find how to...

The Essential Guide to UX for AR

2017 looks set to be the year that augmented reality (AR) moves firmly into the mainstream. As the next big technology trend, it looks set to have a massive impact on user experience and, by extension, user experience design. The good news is that augmented reality...